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The promotion of formula is very problematic, so says Aoife Hearne, Dietician from Operation Transformation and member of BFGLI, Baby Feeding Law Group Ireland. BFGLI They will be holding a private screening of the movie ‘Tigers’ in the Light House cinema in Dublin on Monday April 8th. 12 years in the making, ‘Tigers’ is based on the true story of a Pakistani salesman, Syed Aamir Raza (played in the film by major Bollywood star Emraan Hashmi) employed by Nestle, one of the world’s largest corporations who learns that his promotion of baby formula to doctors is causing babies to die. He risks everything to make it stop, taking on the industry with the help of Cambridge-based Baby Milk Action.
Click to see the trailer
Miriam Gormally spoke with Aoife Hearne, about the strengthening, protection and promotion of infant nutrition legislation in Ireland. Miriam asked Aoife to explain more about the benefits of breast feeding and some of the problems around the promotion of formula.
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Proposed schedule of events:
Registration: 5.30pm – 6pm
Film screening: 6pm – 7.35pm
10 minute break
Q&A (with Syed Aamir Raza, Patti Rundall, Donal O’Shea & Cathal McCrory): 7.45pm – 8.30pm
Reception: 8.30pm – 9pm
A donation is required to cover the cost of screening the film in Ireland. A standard donation of €15 comes with a free ticket to the screening. Please click HERE to make your donation and receive your ticket by email.